Director, Product Marketing Talent Management
Eightfold is located in Santa Clara, CA. This position is eligible for fully remote work. If you are hired, and reside within a commutable distance of Santa Clara, CA our hybrid work policy would require two days in the office per week.
About Eightfold
Eightfold was founded with a vision to solve for employment in our society, and help find the right career for everyone in the world. For decades, the connection between individuals and opportunities has been based on who the individuals are and the strength of their network, vs. their potential. Eightfold leverages artificial intelligence to transform how to think about skills and capabilities for individuals as well as how jobs and career decisions are made. Eightfold offers the industry’s first AI-powered Talent Intelligence Platform to transform how organizations plan, hire, develop and retain a diverse workforce, enabling individuals to transform their career.
To date, Eightfold AI has received more than $410 million in funding and a valuation of over $2B from leading investors to further our mission of finding the right career for everyone in the world. If you are passionate about solving one of the most fundamental challenges of our society - employment, working on hard business problems and being part of an amazing growth story - Eightfold is the place to be!
About the Role
The Eightfold product marketing team is looking for a talented and passionate product marketer to join our team and lead the marketing efforts for our Talent Management product areas and related product associations. This role will be responsible for creating compelling product messaging and positioning that resonates with target audiences and differentiates Eightfold.ai in the market. This individual will also develop and execute go-to-market strategies for new product launches, feature releases, and product updates.
Additional responsibilities include:
- Drive the creation of sales enablement materials, including presentations, and sales collateral, to support the sales team in their efforts.
- Collaborate with the demand generation team to develop integrated marketing campaigns that drive awareness, engagement, and demand for eightfold.ai products.
- Participate in the creation and delivery of webinars, external presentations, roundtables, and public events.
- Conduct market research and competitive analysis to identify market trends, customer needs, and opportunities for differentiation.
- Partner with product management to influence product roadmap decisions based on market insights and customer feedback.
- Develop customer personas and use cases to inform product messaging, targeting, and positioning.
- Track and measure the effectiveness of product marketing initiatives and iterate based on insights and data.
- Help lead and support functional marketing initiatives such as industry events, internal training and kick-offs, and additional initiatives as needed.
Qualifications
- 10+ years of experience in product marketing, preferably in the (SaaS) or HR technology industry.
- Proven track record of developing and executing successful go-to-market strategies for B2B products.
- Strong strategic thinking and analytical skills, with the ability to translate market insights into actionable recommendations.
- Excellent written and verbal communication skills, with the ability to craft compelling messaging and storytelling.
- Experience working cross-functionally with product management, sales, and marketing teams.
- Self-starter with the ability to thrive in a fast-paced, dynamic environment.
- Bachelor's degree in marketing, business, or a related field
We are a team of self-starters who excel in their fields. We believe in giving you responsibility, not a task. We want you to have ownership and pride in your work and see your work's positive impact on your colleagues, our customers, and the world. We believe in providing transparency and support so you can do the best work of your career.
Hybrid Work @ Eightfold: We embrace a hybrid work model that aims to boost collaboration, enhance our culture, and drive innovation through a blend of remote and in-person work. We are committed to creating a dynamic and flexible work environment that nurtures the collaborative spirit of our team. Starting February 1, 2024, employees residing near Santa Clara, California, or our Bangalore and Noida offices in India will return to the office twice a week.
Eightfold.ai provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability.
Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses or commissions.
*Please note this role is open to [all US locations, or list location(s)] and categorized as remote. The base salary ranges below are provided for pay transparency. Base pay is only one piece of our total compensation package as this role may be eligible for bonuses or commissions, and equity awards. Compensation varies depending on a number of factors including qualifications, skills, competencies, and experience. Zones are determined by location.
Zone A $148,000 - $200,000
Zone B $126,000 - $171,000